How Agility PR’s new website shows thirty years of B2B PR experience

Agility PR is a B2B technology PR and marketing consultancy in Hertford, run by Miles Clayton. We built a site that makes thirty years of experience clear in the first few seconds.

The brief

Agility PR works with fintech, paytech, pensions, physical security, automotive tech, bet tech and cybersecurity firms. Its buyers are senior people at technology companies, and they want to know quickly whether a PR partner understands their market.

So the site had to say who Agility is for straight away. It also had to show what Miles brings to a campaign, with case studies rather than a wall of client logos.

What we built

• A homepage that leads with who Agility is for, “PR for technology firms that need to be taken seriously, quickly.”, with the sectors it covers listed just above
• Credentials near the top, including thirty years in PR, membership of the Chartered Institute of Public Relations since 1997 and an MSc in Public Relations from the University of Stirling
• A PR services page covering positioning and strategy, research-led thought leadership campaigns, media and analyst relations, and the EMEA hub agency service
• Case studies in place of a client logo wall
• A blog for Agility’s own thought leadership
• Structured data marking the business up as a professional service

Built around research-led PR

Agility’s flagship service is thought leadership built on original market research. The site gives it its own section, explaining why owning the data makes a firm the source journalists quote, so a visitor understands the offer before they get in touch.

See our websites for established businesses.